The CPL Group has officially kicked off its annual Christmas promotion, inviting customers across Papua New Guinea to participate in the Christmas Scratch and Win campaign. The launch event, held today at Waigani Central, brought together the CPL marketing team and excited shoppers to unveil the season’s prizes. This year,2024, CPL has taken an innovative approach, replacing the traditional vehicle giveaway with a range of cash prizes and essential household items. Christopher Lam, CPL’s Marketing Manager, said, “Christmas is a time of giving and celebration.” “This year, we wanted to make it extra special by adding a new twist to our holiday campaign.” HOW TO SCRATCH AND WIN? Customers who spend K50 or more at any Stop and Shop or City Pharmacy nationwide will receive a Scratch card. For every K50 spent, customers get one card, so a purchase of K150 yields three cards. Each card offers a chance to win a variety of valuable prizes. Prizes Up for Grabs The Scratch and Win promotion offer over K1 million in prizes, with highlights including: Four Major Cash Prizes: Four lucky winners will each take home K50,000. Additional Cash Prizes: 50 winners across Papua New Guinea will win K2,000 each. Winners also stand a chance to win 5,000-litre water tanks and generator sets, both essential and highly valued items for households in PNG. This year’s Scratch and Win promotion extends to all City Pharmacy locations around the country, allowing participation from major centres to remote towns. The CPL Group’s Christmas promotion underscores their commitment to creating a rewarding shopping experience while giving back to customers during the festive season. Mr. Lam added that CPL wanted to do this promotion a bit differently because times are a bit difficult, and wanted to say thank you to everyone for coming back to shop with CPL The promotion will continue through the holiday season, making this year’s Christmas shopping a little more exciting for everyone.