This August, gear up for a thrilling journey as Coca-Cola Papua New Guinea collaborates with Marvel for the special release of ‘Coca-Cola x Marvel: The Heroes’ limited-edition cans and your chance to win epic prizes.
Coca-Cola’s relationship with Disney began more than 60 years ago, and the two iconic brands have continued their strong collaboration across projects, universes and multiverses – such as the iconic Marvel Universe.
In Coca-Cola and Marvel’s latest campaign, the brands have joined forces to bring the world of Marvel to life in an exciting new way with a brand-new TV commercial which will be posted in CocaColaPNG Facebook and by delivering a never-before-seen consumer experience.
Launching in PNG on 20th July 2024, Coca-Cola lovers and Marvel fans are invited to dive into the action-packed world Marvel with specially designed limited-edition Coca-Cola Classic cans featuring four iconic Marvel characters: Deadpool, Wolverine, Daredevil and Elektra.
Assemble a team of 4, Collect all four special edition cans, take a group selfie, and share it on Facebook while tagging Coca-Cola PNG, for a chance to win tickets to an exclusive cinema screening of the new Deadpool & Wolverine movie on Saturday, 28 September 2024.
The uplifting cinema experience from Coca-Cola will cover accommodations and airfare for those outside Port Moresby.
But the excitement doesn’t stop at the cans! Join us on a thrilling road trip across PNG’s four major regions aboard the spectacular Coca-Cola x Marvel Truck.
Loaded with fun games, photo ops, live music and heaps of surprises, you won’t want to miss this mobile festivity.
Plus, those purchasing two cans of Coca-Cola can show their receipt to participate in marvellous games and win official Coca-Cola x Marvel merchandise.
Sr Brand Manager at Coca-Cola PNG, Rachel Nainggolan stated that Coca-Cola’s goal is to spark moments of happiness and unity.
“With this new venture into the Marvel Universe, we’re not just sharing a drink, we’re sharing a thrilling experience that brings the community together in new and joyful ways.”
Coca-Cola x Marvel: The Heroes designs will feature on 330ml Coca-Cola Classic cans and be available for purchase in stores across Papua New Guinea for a limited period starting on 20th July 2024.
The four characters featured on Coca-Cola Classic cans in Papua New Guinea are Deadpool, Wolverine, Daredevil and Elektra.
Prepare to collect, post, and win with Coca-Cola and Marvel as we bring heroes to life in a store near you!
Follow Coca-Cola PNG on social media for updates.