In a short but significant event this morning Digicel Foundation in partnership with the City Pharmacy Group of Companies Limited, launched a new line of Men of Honour (MOH) merchandise to signal the long-standing partnership between both entities.
The Men of Honour is an initiative of the Digicel Foundation aimed at creating a network of men around the country who can collectively advocate on ending violence and shine the light on positive behaviour in their communities.
Present to witness the launch was Digicel Group Senior Vice President Lorna McPherson, alongside other members of the Digicel Foundation and Retail Operations Manager for Jacks of PNG, Ashish Kumar. McPherson stated that she was happy to launch the MOH awards with CPL as they have been a long-time supporter of the Digicel Foundation in many facets of promoting good morals and values towards community work.
“CPL has always been a good partner in supporting the Digicel Foundation with the Men of Honour awards and we’re privileged to have them on board with us,” she said.
Meanwhile, she reflected on the aim of the awards, which was to identify positive aspects of masculine behaviour in men to act as positive role models for men and to appreciate all the good things they have done for communities as whole. She maintained that many a times, men have been portrayed in a negative way towards the public and in doing so, many tend to forget the good that men also do in the communities, and the MOH awards are to recognize those that put their hands up in service of the people.
The new merchandises will be sold at all Jacks of PNG outlets all over the capital.